Don’t use too many banner advertisements
The present visitors are far advanced than what we used to have in the early 2000 or so. Now a day’s viewers simply ignore any kind of advertisements. By getting excessive banners ads you are simply wasting your time and money. A better solution here would be to put in some quality content and then get affiliate links into that content.
Have a simple and clear navigation
Be sure to provide your users very simple and straightforward navigation menus. How simple? You have to make it simple for a young kid to reach wherever he wants to go into your site. Please do make it a point to stay away from all those flash and other tiered menu system. They are simply ridiculous.

